Predictable pricing for ambitious WebPT teams

Choose monthly flexibility or annual savings. Penciled typically pays for itself within the first month, driving 10% more visits occurred for the most serious teams using WebPT.

Starter

annual

For single therapist seat signups.

$3600
per therapist / year, billed annually
  • WebPT integration
  • Automated reminders & two-way SMS via AI
  • Automated waitlist
  • Automated scheduling for evals & follow-ups
  • Automated plan of care compliance
Purchase now

Growth

annual

For 2-9 therapist seat signups.

$2800
per therapist / year, billed annually
  • Everything in Starter
  • Free demo on your WebPT before signup
  • Unlimited administrative users
  • 4 weekly front office support calls
  • Priority support via email
Request free demo

Enterprise

annual

For signups of 10+ therapist seats.

Custom
Volume pricing and annual agreements
  • Everything in Growth
  • Webhooks & API access
  • Custom feature requests
  • Unlimited operations support calls
  • 24/7 operations support via Slack
Request free demo

Penciled requires sign up of all active treating providers at the start, with the exception of Enterprise plans which have a 10 seat minimum.

Customer support

Get online rapidly and supported continuously

We pair rapid onboarding with ongoing coaching so your team sees ROI fast and keeps compounding it.

  1. 1

    Signup with Penciled comes with 4 free 45 minute customer support calls, covering onboarding, best practices, and performance reviews.

  2. 2

    24/7 email support for all customers and direct Slack channel for realtime support with enterprise customers.

  3. 3

    Additional support or re-onboarding calls unlimited at a flat rate of $200 per session for non-Enterprise plans.

Building the future of front office for WebPT.

What’s next for Penciled's WebPT clinics?

Public roadmap

Sign up now and lock in access to new features as they ship—no add-on fees, no price increases.

In testing
Testing
  • Automated fax document parsing
  • Automated new patient creation
Accepting pilot customers
Coming soon
  • Self-scheduling link for websites
  • Automated patient intake
Planned
Up next
  • Automated inbound voice AI calls
  • Automated benefits verification
LiveIn developmentPlanned

Join the movement

AI is here. The best teams are cashing in.

Marketplace Physical Therapy and Wellness Center
Marketplace Physical Therapy and Wellness Center

Marketplace Physical Therapy increases visit volume by 14.8% while slashing admin time with Penciled

Read case study
Origin Physical Therapy
Origin Physical Therapy

Automated waitlist filled hundreds of cancellations each week

Read case study
Renew Physical Therapy
Renew Physical Therapy

How Penciled's WebPT integration filled 144 cancellations per month

Read case study
Tenet Therapies
Tenet Therapies

Solo practitioner returns investment in first 2 weeks

Read case study

Delight your front office.

Michael Rappaport
Michael Rappaport
Founder and Managing Director, Marketplace Physical Therapy and Wellness Center

Penciled has been a game-changer for Marketplace Physical Therapy. It has dramatically improved our operational efficiency and cost control while elevating the patient experience and strengthening our margins. If you’re a PT company serious about scaling without sacrificing service or profitability, there is simply no better option than Penciled.

Steve Mongiello, PT, Cert MDT, CSCS
Steve Mongiello, PT, Cert MDT, CSCS
Owner, Renew Physical Therapy

Penciled saved our front offices hundreds of hours every month dealing with the waitlist, and we saw over 35X ROI on cancellations re-booked by Penciled. Results were immediate once they launched the WebPT integration. If you are on WebPT, this is a no-brainer.

Jaymee Valencia
Jaymee Valencia
Chief Operating Officer, Marketplace Physical Therapy and Wellness Center

Penciled honestly feels like an answered prayer. We’ve always dreamed of a technology that could truly streamline scheduling, but every system we tried fell short. We’re picky (very picky!), and we needed something that actually worked. Penciled works, and our patients love it. No more waiting on hold, no more phone tag—just quick, painless scheduling right at their fingertips. There’s real value in software that finally lives up to the hype.

Steven Nieto, PT, DPT, OCS, Cert. SMT
Steven Nieto, PT, DPT, OCS, Cert. SMT
Chief Executive Officer and Owner, Marketplace Physical Therapy and Wellness Center

The team at Penciled has blown us away! They made promises and performed beyond those promises. We are now seeing how powerful Penciled is. It has changed how our practice operates on the admin side by greatly reducing the load it places on them just to get patients on the schedule. Our patients have been so happy with the new scheduling system.

John DeSiato, PT, MSPT
John DeSiato, PT, MSPT
Chief Operations Officer, Functional Performance Center

I have been working with Penciled for several months now, and their team is truly exceptional at listening to our needs and understanding what helps with scheduling at the clinic level. They have been instrumental in facilitating streamlined scheduling processes for both our waitlist and prescribed plans of care. Ultimately, Penciled has helped us significantly improve our number one priority: patient care, by assisting with a higher level of plan of care achievement. I would highly recommend giving Penciled a try; you truly have nothing to lose and everything to gain.

Kunal Shah PTA, CPT, CSCS
Kunal Shah PTA, CPT, CSCS
Founding Partner, President, Revolve Physical Therapy

Would highly recommend Penciled to anyone looking for a team that 1) takes the time to actually understand your limitations and struggles, 2) remains consistent with communication and responsiveness far beyond the honeymoon phase, and 3) is open to adapting to your needs and will never tell you “that’s just the way it is." As an owner/operator of a physical therapy clinic that is constantly trying to find ways of getting creative and formulate new ways of targeting and retaining clients beyond their initial reason for coming in, Penciled has helped modernize and automate our process while consistently working with my team on any concerns and issues they may face to fulfill higher benchmarks.

Ritesh Tripathi, PT, DPT
Ritesh Tripathi, PT, DPT
Owner, Tenet Therapies

I initially discovered Penciled through email marketing and didn't give it much thought. However, after a few months of cancellations and our front desk struggling to fill open spots, I decided to book an introductory meeting with Shawn. He was incredibly friendly, clearly demonstrating the platform's usefulness and its cost-benefit to our clinic, which made me willing to give it a try. The Penciled team was excellent in setting up our account and was consistently responsive to my questions and support needs. Since implementing the platform with WebPT, it has become a great asset and a significant time-saving tool for our front desk in filling cancellation spots. I highly recommend Penciled for any small business or single-to-two provider clinics, whether they have a front desk or not.

Lauren Ostry, PT, DPT, CSCS, Cert. VRS
Lauren Ostry, PT, DPT, CSCS, Cert. VRS
Owner, Functional Performance Center

Historically, we have had trouble with our front desk calling our waitlist to fill late cancellations. Which is why I looked into Penciled in the first place. Penciled has a truly automated product that will text and fill these gaps the second they cancel. There are also a ton of other scheduling features that they have rolled out in the past few months which has decreased the workload for our front desk and increased our productivity. Since beginning with their team about 6 months ago, they have rolled out a lot more functionality that has improved our volume by about 8-12% in any given month. The prices are very reasonable and they are making modifications to the product based on our feedback. The speed in which these guys are rolling out updates (as a Gen X'er) blows my mind! I don't get a kick back just legitimately trying to help a small tech startup that I absolutely believe in that has helped us. Just check it out, these guys are seriously great! The only downside is that right now it only integrates with WebPT.

Sarah Rao
Sarah Rao
Program manager, Origin Physical Therapy

The Penciled platform and team have been instrumental in our clinic's success. Prior to the platform, our admin teams were manually texting every patient on the waitlist with last minute openings. With the help of the Penciled team, we setup the platform to cater to our clinic's needs. Our utilization drastically increased, and our patients were excited to snag last minute openings when they were only expecting their next appointment to be months out. We're very impressed with the capabilities and can't wait to see what new features they will come up with next!

Frequently asked questions

How are patients added to the waitlist?Waitlist
+
There are four ways patients can join the waitlist. First, when patients are initially prompted to schedule their plan of care, they can opt into the waitlist for any visits that don’t have available times available to them. Or, patients can simply reply to any text received from Penciled and ask to join the waitlist or update their waitlist status. Additionally, if the front office has printed out the waitlist QR code, patients can scan that QR code and join the waitlist. Lastly, the front office can add patients to the waitlist at any time.
My therapists write “2–3 times per week” in the “Other” field in WebPT. How will Penciled schedule?Plan of Care
+
If the custom field stores the frequency, Penciled will parse it and schedule the highest allowable cadence.
Can you customize reminder messages?Reminders
+
Yes—use templates with variables (provider name, appointment time, etc.).
What happens if we manually schedule someone in a slot that has a hold?Scheduling Rules
+
If a block remains on the WebPT schedule, Penciled will not schedule into that time, even if you manually overbooked.
Can we add the clinic phone number to messages?Messaging
+
Yes—templates are fully configurable and the AI follows your latest template.

Still have questions? Email us at support@penciled.com

Let's get started.

Starter

annual

For single therapist seat signups.

$3600
per therapist / year, billed annually
  • WebPT integration
  • Automated reminders & two-way SMS via AI
  • Automated waitlist
  • Automated scheduling for evals & follow-ups
  • Automated plan of care compliance
Purchase now

Growth

annual

For 2-9 therapist seat signups.

$2800
per therapist / year, billed annually
  • Everything in Starter
  • Free demo on your WebPT before signup
  • Unlimited administrative users
  • 4 weekly front office support calls
  • Priority support via email
Request free demo

Enterprise

annual

For signups of 10+ therapist seats.

Custom
Volume pricing and annual agreements
  • Everything in Growth
  • Webhooks & API access
  • Custom feature requests
  • Unlimited operations support calls
  • 24/7 operations support via Slack
Request free demo

Penciled requires sign up of all active treating providers at the start, with the exception of Enterprise plans which have a 10 seat minimum.